The new platform, Stropro, was launched with the backing of Seed Space, an early-stage venture capital firm. Stropro leverages partnerships with anti-money laundering compliance tools provider bronID, registration services provider Automic Group and technology solutions provider eNoah iSolution.

Stropo bills itself as Australia’s first specialist network for structured products.

Former Citi banker Anto Joseph took over as the face of the platform as its CEO. Mr Joseph said the fintech had set its sights on early 2019. to provide a complete digital experience for investors in structured products.

"Having worked in investment banking for many years, we saw a huge gap in the market for structured products available to wholesale investors, SMSFs and the wealth professionals who advise them," he said.

"What we've created is the first technology platform dedicated to structured products in Australia."

The platform's user interface was designed by Justin Hall of eNoah iSolution. Stropo is also fully integrated with Automic and bronID to enable a seamless onboarding and customer experience.

But the platform is looking to integrate with more providers.

Ben Streater, Chief Product Officer of Stropro, commented: "We are in talks with major accounting and packaging platforms as part of our mission to drive greater transparency and efficiency in the structured products industry."

Last year, Stropro was accepted into Microsoft's flagship startup program.

Stropro Chief Technology Officer Ritham Anand Gaur said the Microsoft program will enable fintech companies to improve their technology platform by focusing on best practices in application architecture, data security and privacy.

Sarah Simpkins

Sarah Simpkins is a journalist at Momentum Media, reporting mainly on banking, financial services and wealth.

Prior to joining the team in 2018, Sarah worked in commercial media and produced stories for a current affairs program on public radio.

You can contact her at [email protected].